Marketing Plan

Plan the flight - map how you're going to get from A to B!

We will develop and implement a sales and marketing plan for you. This process will involve identifying your existing and potential markets, develop promotional messages that target those markets, and determine the means that will best deliver those messages. The amount of time we devote to research can range from a simple interview with your potential customers to undertaking such projects as customer/client surveys and focus group discussions.

Atlantic Crossing's plan for you will consist of a series of recommendations, each recommendation accompanied by the analysis that led to it and an itemized budget for its implementation. Our objective is to provide a wide array of options from which you can select. Recommendations will involve advertising, publicity strategies, Internet sites, brochures, direct mail solicitations, seminars, networking opportunities, print and online newsletters.